How it works
Four phases from idea to empire.
Imprint by NJN turns a blank page into a launched, monetized book. Your guide, Mercy, routes you to the right Authority Partner at each step — so you always know your next move.
90 seconds with Mercy — the whole flow.
Phase 1
Clarify your idea
Pin down who your book is for, the authority angle only you can own, and a title, hook and table of contents readers fight for.
Your partners: Clara, Aaron & Bolivia
Phase 2
Write your book
Outline, draft and polish chapter by chapter with a coach that keeps you moving — then get a publication-readiness review before you publish.
Your partners: Angie & Peter
Phase 3
Launch & rank
Nail your cover strategy, build an ARC team and launch-week plan, and dial in KDP keywords and categories to compete for bestseller status.
Your partners: Correy, Bobby & Amanda
Phase 4
Monetize your authority
Turn the finished book into a signature course, paid speaking, and other revenue streams that compound your authority over time.
Your partners: Monica
What it's actually like
A walk-through of your first few weeks.
No jargon, no guesswork — here's literally what you do, in order.
- 1
Tell Clara about your work
Day 1 · 20 minYour first partner interviews you — who you help, what you're known for, what you want the book to do for your business. It's a conversation, not a form. You can type or talk.
You do: Answer questions about work you already know inside out.
- 2
Lock your angle and your title
Week 1Aaron sharpens the one positioning only you can own, then Bolivia proposes titles, hooks and a full chapter-by-chapter outline. You pick what you like and say what to change.
You do: React to options. Say yes, no, or 'closer to this'.
- 3
Draft chapters with Angie
Weeks 2–10One chapter at a time. Angie asks what you want to say, pulls from your notes, transcripts and past materials, and writes it in your voice. You read it, mark what's off, and it rewrites.
You do: Talk through a chapter, then read and react. 30–60 min a session.
- 4
Polish with Peter
Weeks 10–12A publication-readiness review: structure, clarity, repetition, and the things that get books rejected or badly reviewed. You get a clear fix list, not vague notes.
You do: Approve edits and finalize the manuscript.
- 5
Cover, audiobook and exports
Launch monthCover Studio designs covers at Amazon KDP's exact required size. The Audiobook studio narrates your whole book in your own cloned voice. One click exports Word, EPUB and print-ready PDF.
You do: Choose a cover, record a 2-minute voice sample, download your files.
- 6
Launch, rank and monetize
Launch + beyondBobby builds the launch runway and ARC team, Amanda picks the KDP keywords and categories that give you a real shot at bestseller lists, and Monica turns the book into a course, keynotes and offers.
You do: Follow the checklists. Send the emails they write for you.
What if I get stuck, or hate what it wrote?
You tell your partner what's wrong, in plain words — “too formal,” “that's not what I meant,” “make it shorter.” It rewrites as many times as you want; nothing is ever locked. If you're stuck on what to do next, Mercy tells you. And if you want a human, ask Mercy in the chat and Esther is notified right away.
Still have questions?
Totally normal — this is a real investment in your book. Read the common questions, or ask Mercy in the chat bubble at the bottom of your screen. If you'd rather talk to a person, just tell her and she'll pass you straight to Esther.